Investing in your business is necessary in times like these. The secret lies in knowing where to invest your money – especially as things are slowing down— because the truth is that sometimes NOT spending can actually hurt your pockets worse than spending. If you’re putting off your brand needs now, you’re putting your brand at risk for when the upswing happens. Because when it does, you may find yourself left behind.

Becoming your own boss is exciting and scary at the same time. It can be super overwhelming knowing where to start and to be sure you’re checking off the right boxes. That’s why I’m sharing the 10 things every new business needs right now— these are things that will streamline your process, set you apart, and make you more desirable to work with from the start.